Formulating A Proposed Environmental Strategy According to Thomas L.Wheelen's Model - A Case Study in the Ministry of Transport

Authors

  • Dr. Hala H. Majod
  • Dunia T. Raddam

DOI:

https://doi.org/10.55562/jrucs.v53i1.568

Keywords:

Environment strategy (green), environmental performance, green management, green behavior.

Abstract

The research aims to formulate an environmental strategy at the level of the Ministry of Transport in a Scientific approach that is consistent with global trends towards the sustainability of transportation. The strategic analysis includes diagnosing strengths, weaknesses, opportunities and threats according to the (Thomas L.Wheelen) model. The research problem revolves around the lack of interest of the ministry and its formations towards environmental aspects and the consequences of its activities of transportation means such as high pollution of the environment, lack of an environmentally friendly approach and weakness of plans that adopt infrastructure modernization to be green and provide sustainable transport services. The importance of the research is evident in the strategic document it presents as a proposed environment for the Ministry of Transport for the years 2024-2028, which enables the senior management in the ministry to identify its paths and the most important issues for which it is important to develop solutions to achieve sustainable transport. The drafting process was based on the strategic environmental analysis of the ministry and its companies through the environmental survey process and diagnosing internal and external environment factors through brainstorming, (15) interviews, (13) workshops, and meetings with experts and specialists. Information was collected and employed within the strategic analysis forms and presented to (46) persons, including (general managers and their assistants, experts, department managers, their assistants and people’s officials) for the departments and departments concerned with the work in the ministry and its companies. A SWOT matrix was built and the importance, weights and degree of response were determined, and the weight for each factor was calculated. Among the factors to conduct the analysis process and prepare the internal and external factor matrices (EFEM, IFEM) using the (Excel 2016) program, and the results showed that the (S-T) pollution prevention strategy is paramount work option for the Ministry, in the center of the Ministry and its companies, which are (land transport, railways, Iraqi ports, sea transport, air transport, air navigation, maritime authority, passenger transport, private transport, meteorology authority, implementation of transport projects).

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Published

2023-08-17

How to Cite

Formulating A Proposed Environmental Strategy According to Thomas L.Wheelen’s Model - A Case Study in the Ministry of Transport. (2023). Journal of Al-Rafidain University College For Sciences ( Print ISSN: 1681-6870 ,Online ISSN: 2790-2293 ), 53(1), 192-214. https://doi.org/10.55562/jrucs.v53i1.568